Bell’s might be the world’s most heartwarming whiskey. Storytelling level: expert – from Cape Town agency King James.
Learn why from a 13 year old blogger in NYC. No, really. Via @Mashable. http://mashable.com/2013/08/11/teens-facebook/
Being their 60th birthday bash, the organisers attracted a record number of celebs to Cannes this year. Some were kind and sharing, others were distracted and a bit rude. So on my 8th and final day, let me share some of the highlights (and a lowlight)… Sean Coombs urged us to touch millenials emotionally, cos they hate ads. He was pretty cool but he was being asked […]
A snapshot of two of the best seminars I’ve seen this week. Both have reassuring implications for Meerkats. Read on and see if you agree… 1. WHAT CLIENTS WANT Okay so there’s this American company called Effective Brands. The name is a bit obtuse but apparently they deal in brands and effectiveness. They wanted to know how clients saw the role of marketing and its value in their organisations in […]
Okay so here’s the world’s youngest CEO. He looks 12 but is probably a far more mature 17. He runs KIIP, an internet company that rewards people for online achievements. His use of loud WOO!s and AWRIGHT!s etc was initially grating but he eventually charmed the room. Even if his “seminar” was actually a thinly veiled promo for his company. I dunno, maybe they’re gonna float soon. Side note: the […]
Ugh, queuing. When I came back from my first Cannes in 2005 and recommended that everyone should go, I didn’t mean literally. There are twice as many delegates this year as my first year and boy does it show. I gotta get to the Grand Auditoriums at least 30mins before each good seminar now and forget about looking at any shortlisted work at the Mac Stations – that South Korean […]