St John WA "Dental Decades" Radio
Most of us (if not all of us) will generally find a way to get out of going to the dentist. But have you ever sat down to consider how long it's been since your last checkup? Whether Duran Duran, the Spice Girls or My Chemical Romance were topping the charts, chances are it's been longer than it should have been. So St John WA Dental decided to show people the truth of their last checkups, by leaning on nostalgia - and a little bit of the gross-out factor of ancient food. The same-day booking offer was then heavily promoted to encourage immediate calls and get WA's teeth back on the straight and narrow.
Sound Engineer: Nick Gallagher
Sound Studio: Cue Sound